Delicious,Fun, and Healthy
Our Mission (PURPOSE)The Morinaga Group will continue to create healthy foods that can be enjoyed beyond generations, thereby bringing smiles to the faces of people around the world now and in the future.
Our Visions (VISION)
Good qualityPursue quality with integrity
Only-one valueCreate new value and inspiration
Act globallyExpand the scope and possibilities of activities
Link togetherStrengthen relations of trust with stakeholders
Sustainable societyContribute to a sustainable society
Our Commitments (VALUE)
The Morinaga Group's Corporate Philosophy is composed of Our Mission, Our Visions, and Our Commitments.
Our Mission states how the Group will contribute to society, and Our Visions comprise the five visions that we will pursue toward the future.
Our Commitments represent the values that we have developed during more than 100-year history since the founding of the Group and will continue to uphold as our firm belief for many more years to come. To describe the essence of our Corporate Philosophy in one word,
it is "Delicious, Fun, and Healthy."
Since its founding in 1899, the Morinaga Group has been consistently providing customers with new value and inspiration, while responding to changes of the times and those in the lifestyles of customers. As a sustainable company that keeps growing, the Group will continue to make food that contributes to keep people's mind and body healthy toward the creation of a sustainable society, where everyone can lead happy lives. From today to tomorrow and from one generation to the next, we will continue to bring smiles to the faces of people around the world.
The Morinaga Group has set the following five visions with an eye toward the future.
"Good quality," "Only-one value," "Act globally" "Link together," and "Sustainable society," which can be abbreviated as the acronym "GOALS."
The Group will work toward the GOALS hand in hand with all stakeholders, including customers and employees.
By providing customers with products of safety, reliability, and high quality in an uncompromising manner, we will contribute to their physical and mental health and to their happiness.
In line with the founder's commitment to providing new value and inspiration, we will create innovative products and services, giving first priority to customers.
In order to deliver deliciousness, fun, and health to even more people,
we will work more broadly across the globe.
By promoting diversity and inclusion, which means to "leverage each person's individuality", we will achieve growth toward the future, with management and employees deepening their mutual understanding and respect. We will also place importance on relations of trust with all people related to the Morinaga Group.
We will give consideration to the global environment, respect human rights, and nurturing the next generation, thereby supporting the creation of a global society where all people will have a reason to smile.
The Morinaga Group has been sincerely upholding these commitments for more than a century. Based on the ideal of altruism, which means to be considerate of others and think about how to contribute to them, we will continue to uphold the following five commitments: Give first priority to customers; Be a pioneer; Have an indomitable spirit;
Value ties between people; and Align our business imperatives with social challenges.
Our commitments based on altruism
We will fully understand the spirit of the Code of Conduct and strongly act in compliance with the Standards of Behavior set based on the Code of Conduct, thereby creating an open corporate culture and proving that we are worthy of the trust of our customers.